Amplifi Commerce Sets charming charlie on Newest Magento Enterprise Commerce

15 April 2014

Amplifi Commerce, a premier independent eCommerce and ebusiness consultancy and provider of multi-channel commerce and interactive marketing services, declares its current success in starting a new charming Charlie Commerce enabled suite

Amplifi Commerce, a leading independent eCommerce & ebusiness consultancy and provider of multi-channel commerce and interactive marketing services, announces its recent success in launching a new charming charlie Commerce enabled site built upon on the latest Magento Enterprise Commerce platform, marking a milestone in the ongoing efforts to help charming charlie extend its award winning in-store experience as the darling of shopping malls, to online shoppers.

"Amplifi Commerce has impressed us with their expert knowledge of the Magento platform and their ability to rapidly deploy the technology to our complete satisfaction. The phased approach enables us to begin leveraging the Magento platform today, while enabling us to evolve our online offering over time, on our schedule. Amplifi Commerce was absolutely the right choice in a partner to help us move our online business forward," said John Hnanicek, CIO of Houston-based charming charlie.

The new site matches the in-store branding of charming charlie, offering the right platform for both immediate and future expansion, while letting customers to engage with charming Charlie today through a local optimized store locator, the ability to subscribe to email newsletters as well as Charm Club (charming charlie's exciting loyalty program), informative updates on trends and promotions. The new site will serve as the base for extra eCommerce expansion at charming Charlie, with plans already underway to aid online customers “find their fabulous” while working together with the full fashion accessory line. Amplify Commerce will keep on to enhance the new site, allowing eCommerce and client experience through online merchandising, integrated campaign management, order & warehouse management and fulfillment.

"Amplifi Commerce is very excited to help charming charlie embrace its new online commerce presence, while continuing to serve as its eCommerce consultancy of choice," says Corey Mellick, President and CEO, Amplifi Commerce. "We have and continue to AMPLIFY the charming charlie brand online, helping convey an online customer experience fully aligned with the fun and accessible brand experience that is the hallmark of every charming charlie store nationwide."

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